Case study / Manufacturing
From a supplied logo to a complete digital presence for a precision machining company.
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Client
Kitch Engineering
Industry
Precision machining / Los Angeles
Our role
Brand direction · Design & development
Copywriting · SEO · Ongoing support
01
The challenge
Kitch came to us with its logo. Our role was to build the digital presence around it: the visual direction, the words, and the website that would introduce its machining capabilities to prospective customers.
For a precision machine shop, buyers need more than a first impression. They need to understand the services, equipment, and materials available—and know where to start a conversation.
The approach
We brought brand direction, copywriting, design, and development together around Kitch’s existing logo. The site introduces its capabilities, organizes service information, and gives visitors a clear route to request a quote.
Service-led navigation and dedicated capability pages
The website on a smaller screen
The details
A supplied logo became the starting point for a coordinated website. Typography, service content, and the path to an inquiry all had a role to play.
Aa
Montserrat / Open Sans
We built the visual direction around the client’s logo, using typography and page hierarchy to organize technical information.
KITCH ENGINEERING
Services / Equipment
Materials / Quality
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Dedicated sections cover machining services, equipment, materials, and quality, with quote requests accessible from the main navigation.
Our scope included writing the website content and SEO work, alongside the design and development needed to bring it online.
The outcome
Kitch supplied the logo. We delivered the brand direction around it, website design and development, copywriting, and SEO, with ongoing support extending the work beyond launch.
The finished site brings the company’s capabilities, service information, and quote-request path together in one place.
Bring us your starting point. We'll help shape the design, content, and website around where your business is going.